Publications

Market basket analysis insights to support category management

Published in European Journal of Marketing, 2018

Recommended citation: Musalem, A., Aburto, L., & Bosch, M. (2018). "Market basket analysis insights to support category management." European Journal of Marketing . Vol. 52 No. 7/8, pp. 1550-1573. https://doi.org/10.1108/EJM-06-2017-0367

Improved supply chain management based on hybrid demand forecasts

Published in Applied Soft Computing, 2007

Recommended citation: Aburto, L., & Weber, R. (2007). "Improved supply chain management based on hybrid demand forecasts." Applied Soft Computing. 7(1), 136-144. https://doi.org/10.1016/j.asoc.2005.06.001

Luis Aburto

Publications

Market basket analysis insights to support category management

Improved supply chain management based on hybrid demand forecasts